List Segmentation

Your visitors aren’t all the same, so your marketing shouldn’t be either.

OptinMonster’s List Segmentation tools allow you to reduce abandonment and list churn by providing relevant and personalized experiences for your visitors and email subscribers.

There’s no doubt about it: list segmentation boosts engagement. That applies both onsite, where visitors are more likely to stick around for relevant content, and on your email list, where segmentation boosts open and click rates, and reduces unsubscribes and spam reports.

OptinMonster’s List Segmentation tools integrate with industry-leading CRM and email marketing software so you can personalize and optimize all your campaigns to get the best results.

Case Study How SnackNation Adds 1200 Segmented Leads Every Week With OptinMonster

SnackNation segments visitors using OptinMonster

List Segmentation for Ecommerce

Ecommerce retailers use OptinMonster’s List Segmentation tools to reduce cart abandonment and increase revenue. The more relevant your marketing is, the more likely it is that your visitors will feel compelled to take up your offers.

Examples of eCommerce List Segmentation with OptinMonster include:

  • Letting visitors self-segment by interest with Yes/No Forms
  • Using Inactivity Sensor or our signature Exit-Intent Technology to show special offers to visitors who are unengaged or about to leave
  • Segmenting your email list by location with OptinMonster’s timezone and Geo-Location Targeting so you can create location-specific offers
  • Building a loyalty program by sending special emails to people who subscribe at checkout, as they are clearly interested in deals

OptinMonster’s suite of email list segmentation tools help you drive better results from eCommerce marketing. Use our advanced Page-Level Targeting to fine tune your list segmentation even more.

Case Study How Cosmetic Packaging Now Grew Their Email List by 754% with 2-Step Optins

List Segmentation for Small Business

No business wants the hassle of managing the same leads in multiple apps. It’s time-consuming and inefficient.

OptinMonster includes native integrations with Hubspot, Marketo, InfusionSoft and many other CRM and email marketing software applications. It can also work with more than 500 other apps via its Zapier integration, allowing you to manage your leads and email lists any way you want.

Many of our small business customers use OptinMonster’s List Segmentation features to tag and manage their customers better in their chosen customer relationship management (CRM) software.

With this tool, you automatically send subscribers to the right group or apply the correct tag so you can target your marketing. That means you can group new subscribers by their needs and interests, and avoid sending irrelevant emails.

Case Study See How Kinobody Segments and Converts 73% of Visitors With OptinMonster

Combine List Segmentation with Referrer Detection to target your offers by referral source. You can also use Device-Based Targeting to vary your promotions according to whether subscribers use desktops, tablets or smartphones.

Whichever List Segmentation and customer targeting features you use, you can create attractive marketing campaigns with OptinMonster’s wide range of customizable templates and our Drag & Drop Builder – no code needed.

Ready to use List Segmentation to boost conversions and sales with ultra-specific campaigns? Get started with OptinMonster today.

Effective Lead Gen Solutions Made Simple

OptinMonster’s drag-and-drop builder, simple but powerful triggers, and precise targeting make it easy to get started.

Easy Setup

Easily create and launch beautiful campaigns that are proven to convert in 5 minutes or less without needing a coder or designer!

Drag ‘n’ Drop Builder

Quickly create stunning campaigns using proven playbooks, ready to customize templates or your own custom design.

Page Level Targeting

Use behavior personalization to display page-specific campaigns based on each unique visitor’s interactions on your website.

Exit Intent Technology

Convert abandoning visitors into subscribers and customers at the precise moment they attempt to leave

MonsterLinks

Create a 2-step optin campaign from any link to improve lead generation and grow your email list fast. Proven to boost conversions by over 785%.

Smart Tags

Easily personalize your website with dynamic smart content for higher engagement and conversions.

OnSite Retargeting

Reduce abandonment and save money on external advertising by customizing promotions for returning visitors.

Smart Targeting Rules

Guide customers through your sales funnel by presenting new offers at each stage of their journey.

Advanced Scheduling

Run holiday promotions and other time-sensitive campaigns during specified periods, and display campaigns to visitors in their own time-zones.

Powerful Insights

Easily understand the metrics that matter and refine your lead generation strategy to boost your conversion rate.

Team Collaboration

Share access and manage permissions on your OptinMonster dashboard with coworkers, third-party consultants, or clients.

Easy A/B Testing

Make data-driven tests and decisions that will improve your conversions and revenue for any campaign.

Start Getting More
Leads & Sales Today
with OptinMonster!

Popups work, and you can get started for a few bucks a month. What are you waiting for?

Create and launch smart capture forms
today in minutes. What are you waiting for?

In only 7 months, we added more than 95,654 names to our email list using OptinMonster’s Exit Intent™ technology. We strongly recommend it!

Michael Stelzner - Best Lead Generation Tool

Michael Stelzner

Founder Social Media Examiner

I hate popups, so I was hesitant to try one on my site. But the results from OptinMonster exit-intent popup speak for themselves. I doubled my subscription rate immediately without annoying my users. I haven’t had a single complaint. My only regret is that I didn’t start using OptinMonster sooner. I can only imagine how many subscribers I could have added to my email list! If you have a blog, then I highly recommend you start using OptinMonster. I’ve researched them all, and it’s the best in market.

Michael Hyatt - WordPress Lead Generation

Michael Hyatt

New York Times Bestselling Author Platform: Get Noticed in a Noisy World

Exit-intent popups have doubled my email opt-in rate. When done right, you can see an instant 12% lift on driving sales. I highly recommend that you use OptinMonster for growing your email list and sales.

Neil Patel - WordPress Popup Plugin

Neil Patel

Founder QuickSprout